Basics of Selling Your Home

Home For Sale by Owner


The Basic Principles of Selling your Home

At RCM, we purposefully put a cap on how many clients our agents will work within a one-year span. We find that this ensures every single RCM client gets the utmost in customer service. With that kind of attention, why would you continue with your home for sale by owner?

With RCM, you won’t experience the nightmare of embarking on a home for sale by owner. Our experienced, savvy, welcoming real estate agents are here to accommodate your every need! In fact, here are some examples of the wisdom they’ve garnered.

Accurate home pricing from the beginning

The old adage of “start high, then come down” might work if you’re selling a used bicycle. This ineffective technique is often enacted in a home for sale by owner process as well. But in real estate, buyers function primarily off a solid number they’ve determined with their bank. You’ll waste time, the market size of your home will shrink, and sellers will usually find themselves back at the lowest number they started with anyway! We know the first month of your home being on market is critical, because that’s naturally when your property will attract the most interest. Overpriced homes make buyers and their realtors believe you won’t be reasonable, and this might make them less willing to negotiate.

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Our Signature Approach

We intentionally ask our agents to limit the number of clients they try to serve each year, so that they are able to individualize the buying or selling process for each unique situation. Our desire is that every agent has the time and energy to pour their very best into each client.

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Your Exclusive Experience

The process of buying or selling your home is inherently emotional and often overwhelming. As our client, we want you to feel supported and cared for in ways that puts us a step above the traditional real estate experience.

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Our Dynamic Team

In stark contrast to traditional real estate companies, we have set the bar higher for our agents and team members. We prize collaboration over competition, team-work over territorial lines in the sand, and quality over quantity.

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Predicting Prime Market Time

RCM agents have the head start of being on the inside of the housing market. That’s something that a home for sale by owner would NOT have access to. Timing is everything when it comes to selling your home, and at RCM, we know the heartbeat of the market. We know exactly how many homes are on the market, in addition to present and impending interest rates, rent price flow, and other domestic tendencies.

By combining accurate pricing and prime market timing, we will effectively send you on your way to selling your house!

Home Presentation

New grass, flowers, mailboxes, and freshly painted front doors can really boost the “curb appeal” of your home. Getting your house “buyer-ready” for a quick sale can be a daunting task. The wrong approach can really bog down the entire selling process, and it can potentially eradicate a great window of opportunity. RCM agents have unlimited expertise in the most effective presentation methods.

If cleanliness is godliness, then neutrality is divine! Avoiding showcasing personal items, religious symbolism, and cultural selectivity to make your home more appealing to potential buyers. If prospective buyers cannot visualize themselves in your home, they are highly unlikely to buy it!

Home Inspection

In today’s real estate market, utilizing a great home inspector is standard practice. Home inspectors are very thorough, and they are paid to be impartial in their inspections. But don’t panic! Unlike a home for sale by owner, the professionals at RCM know exactly how to communicate with home inspectors. They will tell you what you need to do before you put your home on the market, and they will guide you through the seller disclosure agreement. This process, when done correctly, can really put a prospective buyer at ease. Who knows? It may help seal the deal on your home!

Improving your home

It is almost always unnecessary to remodel your home before you put it on the market. Often, a home for sale by owner will have thousands of dollars in remodeling right before sale. This is almost always unproductive, and it doesn’t yield ample returns. New handles for cabinets, sink and light fixtures, a fresh coat of neutral colored paint, and an easy-to-maintain landscaping job are more than enough to maximize your quick home makeover for a quick home turnover!

RCM National Realty is an exclusive boutique real estate company. Our mission is to help clients customize their buying or selling experience to best fit their families’ schedule and housing needs. With our diverse group of agents, it is easy to find a qualified professional who understands your market of choice. Let RCM National Realty open the doors to your real estate dreams!